Learn - 14 May 2021 | By TermsHub
Privacy In The United States
If your business makes more than 25 million dollars in revenue and has at least 50,000 users, an added piece of legislation requires transparency regarding how information collected is used.
Third-Party Services Require Privacy Policies
A Policy Provides Transparency
The more we rely on technology, the more we value our privacy. This is especially the case with companies requiring an invasive amount of information to provide services. In order to foster a relationship built on trust, it is essential to provide transparency as to how a user's data is used and stored.
Most people will deem a website unworthy of their interaction or untrustworthy if they're not clear on how personal data is handled. This alone can easily become a major hurdle if you're noticing a drop in the number of consumers willing to deal with your company.
- How personal information is collected and used. This may seem straightforward, but users will wish to make an informed decision about why you need to collect their personal information, how it's stored, and what you can do with it. If specific data collected is an essential factor in allowing your website to function, you should mention this at the start.
- Mention your collection process as well! Many companies overlook letting users know that they may be tracking their location in the background or collecting other analytics without users' awareness. This is always something your company should remain transparent about.
- Security of personal information is yet another pivotal section that should always get included in a privacy statement. Would you please make sure you explain to users how your company intends to protect their personal information and what you're visibly doing to ensure that it is safe? Though you may do your best to safeguard everything, it is worth mentioning that specific scams aren't your company's liability.
- Give your users the ability not to share every piece of information or to opt-out of sharing if it's something they feel uncomfortable with. If this can negatively impact their website usage, this is also the ideal section to let them know how it would.
- Cookies are something that every website will collect, but how you store and use them is once again something you should have a separate policy outlined for. Make sure you create a separate link for your cookies policy to decide if they wish to opt-in.
- Is your website going to share users' data with other companies? This may be a necessity in some instances, such as when you use a third-party payment processor. Ensure you let your users know how long you intend to keep their personal information on file and where the data may get shared.
Make It Easy For Users To Contact You
There Are Penalties For Non-Compliance
The Final Verdict